Good marketing, a strong reputation, and a quality product are all factors that attract new business. But customer service makes the difference between whether the new customer sticks with you or goes to your competitors instead.
Most customer service training emphasizes skills and behaviors. These are important. But delivering the best possible customer service – keeping your client retention high – requires more than basic training, it requires cultural change.
Intégro has worked for decades with organizations of all sizes, transforming customer service from within, by helping employees at all levels change the way they see the customer – and the way they view their own role in the organization.
The Customer-Focused Culture